การสร้างสรรค์เนื้อหารายการโทรทัศน์ระหว่างประเทศ

Authors

รศ.ดร.กุลทิพย์ ศาสตระรุจิ, อ.ดร.ชนัญสรา อรนพ ณ อยุธยา, นายสหพร ยี่ตันสี

Published

วารสารนิเทศศาสตร์และนวัตกรรม นิด้า

Abstract

This academic article Is a study of knowledge that has occurred in the Thai television industry About the trend of creating international television programs (Co-Production). This is a study of the structure of the production of television programs under international cooperation resulting from joint production between 2 countries. Co-Production Is a business extension of the television industry in Thailand After selling television rights to foreign countries. The purpose of this study is to study the knowledge of international television content creation.(Co-Production) in terms of meaning, types and guidelines for creating international television programs. This study will use the study of documents and information that have been recorded in various knowledge documents to analyze the creation of international television programs that are about to happen in the future. the study of the matter also compiles and records the knowledge of Creating international television content. Which is considered to create knowledge and understanding in such matters for manufacturers and organizations in the Thai television industry Saw the approach of collaborating to create international television content that can be further developed for the Thai television industry that is constantly changing. The study will focus on studying the knowledge that has occurred in the past to the present relating to the creation of international television programs.(Co-Production) which important issue of the television industry after being transformed into the digital age, the joint investment in the production of the program Including the possibility of co-producing international television programs That may result in success and income generation for the country through such processes in the future. The above mentioned may be an important approach for television stations and TV producers in Thailand to accelerate the development of the next generation of content production in the digital age. Including a compilation of interesting phenomena in the aspect of creating international television content (Co-Production) that can be developed into the next topic.

(2563). การสร้างสรรค์เนื้อหารายการโทรทัศน์ระหว่างประเทศ. วารสารนิเทศศาสตร์และนวัตกรรม นิด้า , 7(1), 26-46.